Thunder Experience Cloud

Project type

Visual Design
Brand Design
Motion Design
Illustration

My role

I worked with the Marketing & Product teams at Thunder Industries to help with the product expansion and brand rework to Thunder Experience Cloud. The expansion involved a change in color palette, typography, logo alteration, illustration style and a website and interface redesign.

Brand Expansion & Website Redesign

Context

Background

Thunder was launching a new line of products and features and rebranding the product suite, “Thunder Experience Cloud.” Along with the launch, I developed a style to showcase features and new product concepts in marketing collateral. We wanted something that looked cleaner and more stylized than actual product screenshots.

The Results

Thunder was launching a new line of products and features and rebranding the product suite, “Thunder Experience Cloud.” Along with the launch, I developed a style to showcase features and new product concepts in marketing collateral. We wanted something that looked cleaner and more stylized than actual product screenshots.

Dashboard

As part of the launch, I redesigned the reporting dashboard used by customers to track their ads and make changes to their add spend.

Creative Management Platform

Dynamic Creative Optimization

Experience Measurement

Omnichannel Personalization

Product Iconography & Vector Library

Display Ads

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